Market size of online-to-offline (O2O) commerce based on the revenue of service providers in South Korea from 2020 to 2023
(in trillion South Korean won)
Characteristic
Sales revenue in trillion South Korean won
2020
3.85
2021
5.44
2022
7.18
2023*
7.7
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In 2023, the size of the online-to-offline (O2O) market in South Korea, based on service providers' revenue, reached roughly 7.7 trillion South Korean won. This was an increase of around 7.2 percent compared to the previous year.
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KISDI. (April 12, 2024). Market size of online-to-offline (O2O) commerce based on the revenue of service providers in South Korea from 2020 to 2023 (in trillion South Korean won) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1479106/south-korea-o2o-service-business-based-market-size/
KISDI. "Market size of online-to-offline (O2O) commerce based on the revenue of service providers in South Korea from 2020 to 2023 (in trillion South Korean won)." Chart. April 12, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1479106/south-korea-o2o-service-business-based-market-size/
KISDI. (2024). Market size of online-to-offline (O2O) commerce based on the revenue of service providers in South Korea from 2020 to 2023 (in trillion South Korean won). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1479106/south-korea-o2o-service-business-based-market-size/
KISDI. "Market Size of Online-to-offline (O2o) Commerce Based on The Revenue of Service Providers in South Korea from 2020 to 2023 (in Trillion South Korean Won)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Apr 2024, /statistics/1479106/south-korea-o2o-service-business-based-market-size/
KISDI, Market size of online-to-offline (O2O) commerce based on the revenue of service providers in South Korea from 2020 to 2023 (in trillion South Korean won) ÌÇÐÄÆƽâ°æ, /statistics/1479106/south-korea-o2o-service-business-based-market-size/ (last visited July 29, 2026)
Market size of online-to-offline (O2O) commerce based on the revenue of service providers in South Korea from 2020 to 2023 (in trillion South Korean won) [Graph], KISDI, April 12, 2024. [Online]. Available: /statistics/1479106/south-korea-o2o-service-business-based-market-size/
