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Leading skincare categories on Lazada in Indonesia as of May 2025, by market share

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Sources

Release date

August 2025

Region

Indonesia

Survey time period

May 2025

Supplementary notes

Based on first-hand data on Southeast-Asian market performance from Shopee and Lazada.

Citation formats

Leading skincare segments on Lazada Indonesia 2025, by market share

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 2, 2026

As of 2025, facial moisturizing products accounted for the largest category in the skincare segment on Lazada in Indonesia, with a market share of ** percent. Facial cleanser followed with a market share of ****Ìý±è±ð°ù³¦±ð²Ô³Ù.

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Skin care in the UKCelebrity beauty brandsU.S. skin care marketSkincare e-commerceM&A in the beauty & personal care sector
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