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Leading skincare categories on Shopee in Indonesia as of March 2024, by market share

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Source

Release date

April 2024

Region

Indonesia

Survey time period

March 2024

Supplementary notes

Based on first-hand data on Southeast-Asian market performance from Shopee and Lazada.

Citation formats

Leading skincare segments on Shopee Indonesia 2024, by market share

Published by ÌÇÐÄÆƽâ°æ Research Department, May 14, 2024

As of March 2024, face moisturizers accounted for the largest category in the skincare segment on Shopee in Indonesia, with a market share of ** percent. Facial serums and essences followed with a market share of ** percent.

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Skin care in the UKCelebrity beauty brandsU.S. skin care marketSkincare e-commerceM&A in the beauty & personal care sector
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