In a survey conducted among urban Indian women in 2023, the majority of them rated Amazon as the leading e-commerce brand, with a score of about **. The second most popular e-commerce brand among women was Myntra, with a score of **.
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YouGov. (March 7, 2024). Leading e-commerce brands among urban Indian women in 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1457553/india-top-e-commerce-brands-among-urban-women/
YouGov. "Leading e-commerce brands among urban Indian women in 2023." Chart. March 7, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1457553/india-top-e-commerce-brands-among-urban-women/
YouGov. (2024). Leading e-commerce brands among urban Indian women in 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1457553/india-top-e-commerce-brands-among-urban-women/
YouGov. "Leading E-commerce Brands among Urban Indian Women in 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Mar 2024, /statistics/1457553/india-top-e-commerce-brands-among-urban-women/
YouGov, Leading e-commerce brands among urban Indian women in 2023 ÌÇÐÄÆƽâ°æ, /statistics/1457553/india-top-e-commerce-brands-among-urban-women/ (last visited July 27, 2026)
Leading e-commerce brands among urban Indian women in 2023 [Graph], YouGov, March 7, 2024. [Online]. Available: /statistics/1457553/india-top-e-commerce-brands-among-urban-women/
