According to a survey conducted by in Taiwan in November 2023, around ** percent of respondents said that they use an official app of a store or a brand. Another **** percent admitted that they use online websites of some brands/stores instead of an app.
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Rakuten Insight. (December 14, 2023). Share of consumers using a brand or store's official app in Taiwan as of November 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1440610/taiwan-usage-of-brand-or-store-official-app/
Rakuten Insight. "Share of consumers using a brand or store's official app in Taiwan as of November 2023." Chart. December 14, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1440610/taiwan-usage-of-brand-or-store-official-app/
Rakuten Insight. (2023). Share of consumers using a brand or store's official app in Taiwan as of November 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1440610/taiwan-usage-of-brand-or-store-official-app/
Rakuten Insight. "Share of Consumers Using a Brand or Store's Official App in Taiwan as of November 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Dec 2023, /statistics/1440610/taiwan-usage-of-brand-or-store-official-app/
Rakuten Insight, Share of consumers using a brand or store's official app in Taiwan as of November 2023 ÌÇÐÄÆƽâ°æ, /statistics/1440610/taiwan-usage-of-brand-or-store-official-app/ (last visited July 31, 2026)
Share of consumers using a brand or store's official app in Taiwan as of November 2023 [Graph], Rakuten Insight, December 14, 2023. [Online]. Available: /statistics/1440610/taiwan-usage-of-brand-or-store-official-app/
