| Characteristic | Share of respondents |
|---|---|
| Don Julio | 78% |
| Bacardi | 70% |
| Jose Cuervo | 68% |
| Johnie Walker | 66% |
| Jack Daniels | 66% |
| Absolut Vodka | 63% |
| Black & White | 60% |
| Baileys | 59% |
| Smirnoff | 56% |
| Cabrito | 54% |
| Presidente | 53% |
| Torres | 52% |
| Don Pedro | 50% |
| 100 años | 49% |
| Sauza Tequila | 42% |
| Gran Centenario | 40% |
| Rancho Escondido | 37% |
| El Mezcalito de Tonaya | 30% |
| Casco Viejo | 25% |
| El Compadre | 17% |
| None of the above | 5% |
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Source
Sources
Release date
May 2022
More information
Region
Mexico
Survey time period
2022
Number of respondents
1,290 respondents
Age group
18 to 64 years
Method of interview
Online survey
Supplementary notes
During the survey, the question was phrased as follows: "Do you know this brand, even if only by name?" Multiple choices were possible.
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