The source states the following: "To better understand how customers and consumers consider Wine in South Africa, we did a quantitative study in May 2022 to determine the customer sentiment and what we need to consider to capitalize on the promising future of Wine in South Africa."
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Share of wine consumers main preferences in South Africa 2022, by variety
In 2022, a survey conducted among South African wine consumers determined that most prefer the dry variety. Sauvignon Blanc was the most favored type of white wine at a share of ** percent, followed by the Merlot red wine variety with a share of ** percent.
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Trade Intelligence. (June 2, 2022). Share of wine consumers main preferences in South Africa in 2022, by variety [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1421030/share-of-wine-consumers-main-preference-in-south-africa-by-variety/
Trade Intelligence. "Share of wine consumers main preferences in South Africa in 2022, by variety." Chart. June 2, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1421030/share-of-wine-consumers-main-preference-in-south-africa-by-variety/
Trade Intelligence. (2022). Share of wine consumers main preferences in South Africa in 2022, by variety. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1421030/share-of-wine-consumers-main-preference-in-south-africa-by-variety/
Trade Intelligence. "Share of Wine Consumers Main Preferences in South Africa in 2022, by Variety." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Jun 2022, /statistics/1421030/share-of-wine-consumers-main-preference-in-south-africa-by-variety/
Trade Intelligence, Share of wine consumers main preferences in South Africa in 2022, by variety ÌÇÐÄÆƽâ°æ, /statistics/1421030/share-of-wine-consumers-main-preference-in-south-africa-by-variety/ (last visited July 31, 2026)
Share of wine consumers main preferences in South Africa in 2022, by variety [Graph], Trade Intelligence, June 2, 2022. [Online]. Available: /statistics/1421030/share-of-wine-consumers-main-preference-in-south-africa-by-variety/
