According to a survey, the internet shopping rate among South Koreans stood at around 78.6 percent in 2024. The usage rate of online shopping had increased further compared to the previous year.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
NIA. (March 31, 2025). Internet shopping usage rate in South Korea from 2019 to 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1402897/share-of-internet-shoppers-in-south-korea/
NIA. "Internet shopping usage rate in South Korea from 2019 to 2024." Chart. March 31, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1402897/share-of-internet-shoppers-in-south-korea/
NIA. (2025). Internet shopping usage rate in South Korea from 2019 to 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1402897/share-of-internet-shoppers-in-south-korea/
NIA. "Internet Shopping Usage Rate in South Korea from 2019 to 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Mar 2025, /statistics/1402897/share-of-internet-shoppers-in-south-korea/
NIA, Internet shopping usage rate in South Korea from 2019 to 2024 ÌÇÐÄÆƽâ°æ, /statistics/1402897/share-of-internet-shoppers-in-south-korea/ (last visited July 28, 2026)
Internet shopping usage rate in South Korea from 2019 to 2024 [Graph], NIA, March 31, 2025. [Online]. Available: /statistics/1402897/share-of-internet-shoppers-in-south-korea/
