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Share of TV viewers expecting to sign up for any new TV or video subscriptions in the next six months in the United States from 2021 to 2023

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Source

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Release date

May 2023

Region

United States

Survey time period

2021 to 2023

Number of respondents

1,603 respondents

Age group

16-74 years

Special properties

TV users watching at least 1 hour per week & have broadband at home

Citation formats

Intention to add a TV or video subscription in the U.S. 2021-2023

Published by ÌÇÐÄÆƽâ°æ Research Department, May 26, 2023
A 2023 survey found that ** percent of U.S. TV consumers expected to sign up for a new TV or video streaming subscription in the next six months. This marks a decline compared with the previous year, when ** people intended to add a new subscription.
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Pay TV in the United StatesCable TV in the United StatesCable newsCord-cutting in the United StatesPay TV in the United Kingdom (UK)
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
per month, billed annually 1
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Professional Account

For teams of up to 99 users
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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