Health-focused messages about cultivated meat drive the most appeal for this food innovation. This was revealed by a 2022 survey on cultured meat opinions in the United States. More than half of respondents indicated that healh-oriented messages made culivated meat more appealing to them. Other important factos were climate change, environmental friendliness, and the taste and eating experience.
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The Good Food Institute. (February 18, 2023). Messages that make cultivated meat more appealing to adults in the United States in 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/1380580/factors-making-cultured-meat-more-appealing/
The Good Food Institute. "Messages that make cultivated meat more appealing to adults in the United States in 2022." Chart. February 18, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/1380580/factors-making-cultured-meat-more-appealing/
The Good Food Institute. (2023). Messages that make cultivated meat more appealing to adults in the United States in 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/1380580/factors-making-cultured-meat-more-appealing/
The Good Food Institute. "Messages That Make Cultivated Meat More Appealing to Adults in The United States in 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Feb 2023, /statistics/1380580/factors-making-cultured-meat-more-appealing/
The Good Food Institute, Messages that make cultivated meat more appealing to adults in the United States in 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1380580/factors-making-cultured-meat-more-appealing/ (last visited July 22, 2026)
Messages that make cultivated meat more appealing to adults in the United States in 2022 [Graph], The Good Food Institute, February 18, 2023. [Online]. Available: /statistics/1380580/factors-making-cultured-meat-more-appealing/