| Characteristic | 18-24 years | 25-35 years | 36-45 years | 45 years and above |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
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Source
Sources
Release date
April 2023
More information
Region
China
Survey time period
2022
Number of respondents
approx. 4,104*
Age group
18 years and older
Supplementary notes
* The sample size of surveyed personal care product consumers:
Q-commerce channel: 1,000;
E-commerce channels (including Tmall, JD.com, Pinduoduo, Xiaohongshu, Douyin, etc.) : 1.612
Physical stores (including hypermarkets, supermarkets, department stores, beauty specialty stores, etc.): 1,492
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