Includes online cinema theaters (OTT VOD) and multi-channel TV broadcasting portals (OTT TV), but excludes application stores, such as iTunes or Google Play.
The statistic has been compiled from several reports by the source.
Three out of ten Russian households had at least one paid subscription to a video-on-demand (VOD) platform in the first *** months of 2024. The penetration rate of SVOD services in the country increased over the observed period.
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TMT Consulting. (September 4, 2024). Share of households with at least one paid subscription to a video-on-demand (VOD) platform in Russia from 2020 to 1st half 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1374910/svod-reach-russia/
TMT Consulting. "Share of households with at least one paid subscription to a video-on-demand (VOD) platform in Russia from 2020 to 1st half 2024." Chart. September 4, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1374910/svod-reach-russia/
TMT Consulting. (2024). Share of households with at least one paid subscription to a video-on-demand (VOD) platform in Russia from 2020 to 1st half 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1374910/svod-reach-russia/
TMT Consulting. "Share of Households with at Least One Paid Subscription to a Video-on-demand (Vod) Platform in Russia from 2020 to 1st Half 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Sep 2024, /statistics/1374910/svod-reach-russia/
TMT Consulting, Share of households with at least one paid subscription to a video-on-demand (VOD) platform in Russia from 2020 to 1st half 2024 ÌÇÐÄÆƽâ°æ, /statistics/1374910/svod-reach-russia/ (last visited July 23, 2026)
Share of households with at least one paid subscription to a video-on-demand (VOD) platform in Russia from 2020 to 1st half 2024 [Graph], TMT Consulting, September 4, 2024. [Online]. Available: /statistics/1374910/svod-reach-russia/
