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Leading milk alternatives brands ranked by brand awareness in the United Kingdom in 2023

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Source

Release date

August 2023

Region

United Kingdom

Survey time period

July 2023

Number of respondents

1,246 respondents

Age group

18 to 64 years

Method of interview

Online survey

Supplementary notes

During the survey, the question was phrased as follows: "Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left."

Citation formats

Most well-known milk alternatives brands in the UK 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 1, 2023
Alpro and innocent are the two most well-known milk alternatives brands in the UK. These brands are recognized by 84 and 80 percent of online consumers respectively. Coming on a distant third place is Oatly with 63 percent brand awareness.

For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
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Statistics on " Plant-based milk and dairy alternatives worldwide "

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Other statistics that may interest you Plant-based milk and dairy alternatives worldwide

Overview

8

Segments

8

Consumption

7

Brands

5

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Topics

Plant-based milk and dairy alternatives in the UKPlant-based milk in the U.S.Beyond Meat IncMeat substitutes market in the U.S.Plant-based milk alternatives in Europe
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
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Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics

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For teams of up to 99 users
Talk to sales for pricing
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