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Distribution of marketplace web visitors in Ghana as of 2020, by age group

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Source

Release date

2022

Region

Africa, Ghana

Survey time period

2020

Supplementary notes

B2B marketplaces for physical goods.
The release date is the date of access.

Citation formats

Distribution of online marketplace visitors in Ghana 2020, by age

Published by
Yihan Ma,
Nov 4, 2022
In 2020, Ghana's young population made up the largest group of online marketplace visitors in the country. Specifically, most visitors were aged 25 to 34 years, which held more than ** percent of the total share of visitors. Also, about ** percent of the web visitors were between the ages 35 and **, the second largest group. Overall in Ghana, the most popular online marketplace is Jumia, which operates in several other African countries.
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Topics

E-commerce in GhanaE-commerce in AfricaKey economic indicators of GhanaSocial media in GhanaInternet usage in Africa
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For single users
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Always free
Access limited to Free Statistics. Premium Statistics are not included.
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