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Total number of visitors of online marketplaces for physical goods in Ghana from 2017 to 2020 (in millions)

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Source

Release date

2022

Region

Africa, Ghana

Survey time period

2017 to 2020

Supplementary notes

B2B marketplaces for physical goods.

The release date is the date the data was accessed.
Figures have been rounded.

Citation formats

Number of web visitors of marketplaces in Ghana 2017-2020

Published by
Yihan Ma,
Oct 25, 2022
In 2020, online marketplace visitors present in Ghana were approximately ** million. This registered a decrease compared to the previous year, when more than ** million online visits were reported in the country. In Ghana, the most popular online marketplace is Jumia, a company operating in several other African countries.
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Topics

E-commerce in GhanaE-commerce in AfricaKey economic indicators of GhanaSocial media in GhanaInternet usage in Africa
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