For consumers who prefer to purchase locally-grown brands**
Supplementary notes
*Consumers who are primarily responsible or have a shared responsibility for grocery shopping.
**Top three points on a seven-point agree scale.
The original survey question reads, "How much do you agree or disagree with the following statements regarding fresh produce?"
Citation formats
United States: consumers who prefer buying locally-grown brands 2022, by generation
According to a 2022 survey, baby boomers is the generation who most prefers purchasing locally-grown brands in the U.S. ** percent of baby boomers prefer locally-grown produce compared to only ** percent of Generation Z.
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Provoke ÌÇÐÄÆƽâ°æ. (September 13, 2022). Share of consumers who prefer buying locally-grown brands in the U.S. in 2022, by generation* [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1336690/share-of-us-consumers-who-prefer-buying-locally-grown-brands-by-generation/
Provoke ÌÇÐÄÆƽâ°æ. "Share of consumers who prefer buying locally-grown brands in the U.S. in 2022, by generation*." Chart. September 13, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1336690/share-of-us-consumers-who-prefer-buying-locally-grown-brands-by-generation/
Provoke ÌÇÐÄÆƽâ°æ. (2022). Share of consumers who prefer buying locally-grown brands in the U.S. in 2022, by generation*. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1336690/share-of-us-consumers-who-prefer-buying-locally-grown-brands-by-generation/
Provoke ÌÇÐÄÆƽâ°æ. "Share of Consumers Who Prefer Buying Locally-grown Brands in The U.S. in 2022, by Generation*." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Sep 2022, /statistics/1336690/share-of-us-consumers-who-prefer-buying-locally-grown-brands-by-generation/
Provoke ÌÇÐÄÆƽâ°æ, Share of consumers who prefer buying locally-grown brands in the U.S. in 2022, by generation* ÌÇÐÄÆƽâ°æ, /statistics/1336690/share-of-us-consumers-who-prefer-buying-locally-grown-brands-by-generation/ (last visited August 01, 2026)
Share of consumers who prefer buying locally-grown brands in the U.S. in 2022, by generation* [Graph], Provoke ÌÇÐÄÆƽâ°æ, September 13, 2022. [Online]. Available: /statistics/1336690/share-of-us-consumers-who-prefer-buying-locally-grown-brands-by-generation/
