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Consumer preference toward digital versus traditional banks in Malaysia in 2023

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Source

Release date

August 2024

Region

Malaysia

Survey time period

October to November 2023

Number of respondents

6,550 respondents

Age group

18-65 years

Special properties

survey was conducted on respondents in Singapore, Malaysia,Thailand, Indonesia, the Phillippines, Vietnam, and Cambodia

Citation formats

Consumer preference for digital versus traditional banks in Malaysia 2023

Published by K. Scholle, Dec 18, 2024

According to a survey on consumer banking preference in Malaysia in 2023, the majority of respondents still prefer traditional banks. Nevertheless, digital banks are not significantly less popular, with ** percent of respondents chose digital over traditional banks.

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