In a 2022 survey conducted among consumers in the Asia-Pacific region, ** percent of the respondents found digital experiences to be more important to build trust while ** percent preferred in-person experiences. The share of respondents valuing digital experiences was the highest in India, compared to consumers from New Zealand who preferred in-person experiences more.
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Adobe. (April 27, 2022). Consumer preference of digital or in-person channels for building trust in the Asia-Pacific region in 2022, by country or region [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1333101/apac-digital-or-in-person-channel-importance-for-consumers-by-country/
Adobe. "Consumer preference of digital or in-person channels for building trust in the Asia-Pacific region in 2022, by country or region." Chart. April 27, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1333101/apac-digital-or-in-person-channel-importance-for-consumers-by-country/
Adobe. (2022). Consumer preference of digital or in-person channels for building trust in the Asia-Pacific region in 2022, by country or region. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1333101/apac-digital-or-in-person-channel-importance-for-consumers-by-country/
Adobe. "Consumer Preference of Digital or In-person Channels for Building Trust in The Asia-pacific Region in 2022, by Country or Region." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Apr 2022, /statistics/1333101/apac-digital-or-in-person-channel-importance-for-consumers-by-country/
Adobe, Consumer preference of digital or in-person channels for building trust in the Asia-Pacific region in 2022, by country or region ÌÇÐÄÆƽâ°æ, /statistics/1333101/apac-digital-or-in-person-channel-importance-for-consumers-by-country/ (last visited August 03, 2026)
Consumer preference of digital or in-person channels for building trust in the Asia-Pacific region in 2022, by country or region [Graph], Adobe, April 27, 2022. [Online]. Available: /statistics/1333101/apac-digital-or-in-person-channel-importance-for-consumers-by-country/
