The source attribute a "brand heat" score from 0-100, showing which brands are gaining in popularity, to identify brands showing the most positive growth trajectory.
* The survey count is for Gen Z, milllennials, and Gen X. Breakdowns for each generation are not provided.
The source does not specify the date of the survey.
Citation formats
Men's athletic apparel brands gaining popularity U.S. 2025
According to a 2025 survey, identifying which men's athletic apparel brands are showing the most growth in popularity among Gen Z, the sportswear giants **** came out on top, followed by *, a distance behind in second-place.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
L.E.K. Consulting. (February 28, 2025). Popularity growth index of leading men's athletic apparel brands among Generation Z in the United States in 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1329827/mens-athletic-apparel-popularity-growth/
L.E.K. Consulting. "Popularity growth index of leading men's athletic apparel brands among Generation Z in the United States in 2025." Chart. February 28, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1329827/mens-athletic-apparel-popularity-growth/
L.E.K. Consulting. (2025). Popularity growth index of leading men's athletic apparel brands among Generation Z in the United States in 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1329827/mens-athletic-apparel-popularity-growth/
L.E.K. Consulting. "Popularity Growth Index of Leading Men's Athletic Apparel Brands among Generation Z in The United States in 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Feb 2025, /statistics/1329827/mens-athletic-apparel-popularity-growth/
L.E.K. Consulting, Popularity growth index of leading men's athletic apparel brands among Generation Z in the United States in 2025 ÌÇÐÄÆƽâ°æ, /statistics/1329827/mens-athletic-apparel-popularity-growth/ (last visited July 22, 2026)
Popularity growth index of leading men's athletic apparel brands among Generation Z in the United States in 2025 [Graph], L.E.K. Consulting, February 28, 2025. [Online]. Available: /statistics/1329827/mens-athletic-apparel-popularity-growth/
