Dior was the most active luxury brand using Weibo to promote its brand story in China. The company published a total of ** brand marketing posts on the Chinese Twitter-like platform in the first quarter of 2022, a significant increase from ** posts in a year ago.
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LuxeCO Intelligence, & Weibo. (July 12, 2022). Number of brand promotion posts published by major luxury brands on Weibo in China in 1st quarter 2021 and 1st quarter 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1326794/china-marketing-posts-by-major-luxury-brands-on-weibo/
LuxeCO Intelligence, und Weibo. "Number of brand promotion posts published by major luxury brands on Weibo in China in 1st quarter 2021 and 1st quarter 2022." Chart. July 12, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1326794/china-marketing-posts-by-major-luxury-brands-on-weibo/
LuxeCO Intelligence, Weibo. (2022). Number of brand promotion posts published by major luxury brands on Weibo in China in 1st quarter 2021 and 1st quarter 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1326794/china-marketing-posts-by-major-luxury-brands-on-weibo/
LuxeCO Intelligence, and Weibo. "Number of Brand Promotion Posts Published by Major Luxury Brands on Weibo in China in 1st Quarter 2021 and 1st Quarter 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Jul 2022, /statistics/1326794/china-marketing-posts-by-major-luxury-brands-on-weibo/
LuxeCO Intelligence & Weibo, Number of brand promotion posts published by major luxury brands on Weibo in China in 1st quarter 2021 and 1st quarter 2022 ÌÇÐÄÆƽâ°æ, /statistics/1326794/china-marketing-posts-by-major-luxury-brands-on-weibo/ (last visited July 30, 2026)
Number of brand promotion posts published by major luxury brands on Weibo in China in 1st quarter 2021 and 1st quarter 2022 [Graph], LuxeCO Intelligence, & Weibo, July 12, 2022. [Online]. Available: /statistics/1326794/china-marketing-posts-by-major-luxury-brands-on-weibo/
