Survey question: which of these social networks would you say is your favorite?
The source adds that figures are based on online population and not the total population. This means that, in certain markets including Africa, internet penetration rates are low, indicating that online individuals in these regions are younger, urbanized, affluent, and more educated than the total population.
Citation formats
Favorite social media used in Africa by selected country Q3 2021
Based on an online survey, *** was registered as the favorite social network in Africa, with varying proportions in four out of six nations. In Ghana, over ** percent of the respondents said that the media platform was their favorite. WhatsApp was also the most popular in Kenya, Nigeria, and South Africa, with ** percent, ** percent, and ** percent, respectively. Facebook was most preferred in Egypt and Morocco, with ** percent and ** percent of the respondents, respectively.
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GWI. (April 4, 2022). Favorite social media used in Africa in 3rd quarter 2021, by selected country [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1326371/favorite-social-networks-by-country/
GWI. "Favorite social media used in Africa in 3rd quarter 2021, by selected country." Chart. April 4, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1326371/favorite-social-networks-by-country/
GWI. (2022). Favorite social media used in Africa in 3rd quarter 2021, by selected country. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1326371/favorite-social-networks-by-country/
GWI. "Favorite Social Media Used in Africa in 3rd Quarter 2021, by Selected Country." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Apr 2022, /statistics/1326371/favorite-social-networks-by-country/
GWI, Favorite social media used in Africa in 3rd quarter 2021, by selected country ÌÇÐÄÆƽâ°æ, /statistics/1326371/favorite-social-networks-by-country/ (last visited July 30, 2026)
Favorite social media used in Africa in 3rd quarter 2021, by selected country [Graph], GWI, April 4, 2022. [Online]. Available: /statistics/1326371/favorite-social-networks-by-country/
