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Share of time spent with selected media and digital activities in Italy per user from January to November 2021

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Sources

Release date

January 2022

Region

Italy

Survey time period

January 2021 to November 2021

Age group

18 years and older

Supplementary notes

TV data refer to time spent on linear TV.
According to the source, all data regarding content categories refer to digital formats.

Citation formats

Italy: share of time spent with selected media and online activities 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 9, 2022
Between January and November 2021, users in Italy spent the largest share of their media time watching linear TV, with each user in the country spending on average ** percent of their time engaging with this media. Online entertainment content and social media activities occupied approximately percent of the total time spent by each user, respectively. By comparison, online gaming only made up *** percent of users' engagement in Italy.
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