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Tourists' ratings of the December in Ghana event in 2021

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Sources

Release date

June 2022

Region

Ghana

Survey time period

January 3 to January 21, 2021

Number of respondents

260 tourists*

Method of interview

Questionnaire

Supplementary notes

* According to the source, the survey targeted tourists travelling back after the December in Ghana event. It adds the that:
"The overall objective of this study was to assess the impact of December in GH (Year of Return Events) on the tourism sector from the perspective of the tourist who participated in the programme".

The December In Gh (DiGh) event was "launched as a new tourism product by the Ghana Tourism Authority to drive people to Ghana which is increasingly becoming the destination for Christmas and New Year celebration".

Percentages slightly exceeding 100 percent may be due to rounding.

Citation formats

Ratings of the December in Ghana event 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 11, 2022
In a survey conducted on the December in Ghana (DiGh) celebrations in the country in 2021, around ** percent of the respondents were satisfied with the events. Additionally, ** percent of the surveyed population were very satisfied with the celebrations, while less than *** percent found them very dissatisfying. Programs included in the DiGh event spanned from concerts to cinemas, festivals, touristic activities, and fairs.
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