includes publishers generating one million U.S. dollars or more in net revenues; includes only spending on in-app purchases, subscriptions, and premium app processed through the app store
Citation formats
Global app publishers earning first net million U.S. dollars 2016-2021, by platform
In 2021, around *** global app publishers reached the one million U.S. dollar milestone in net revenues or more across the Apple App Store and Google Play. Between 2016 and 2021, more app publishers have consistently reached or surpassed their first million in revenues in the Apple App Store than in the Google Play Store. In 2017, publishers on Google Play generating one million U.S. dollars or more were ** percent of the total, while in 2020 the number rose to make up approximately **** percent of the total.
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Sensor Tower. (December 20, 2021). Number of mobile app publishers worldwide generating their first net million in U.S. dollars or more in annual revenue from 2016 to 2021, by platform [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1282451/global-app-publishers-generating-first-million-usd/
Sensor Tower. "Number of mobile app publishers worldwide generating their first net million in U.S. dollars or more in annual revenue from 2016 to 2021, by platform." Chart. December 20, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1282451/global-app-publishers-generating-first-million-usd/
Sensor Tower. (2021). Number of mobile app publishers worldwide generating their first net million in U.S. dollars or more in annual revenue from 2016 to 2021, by platform. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1282451/global-app-publishers-generating-first-million-usd/
Sensor Tower. "Number of Mobile App Publishers Worldwide Generating Their First Net Million in U.S. Dollars or More in Annual Revenue from 2016 to 2021, by Platform." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Dec 2021, /statistics/1282451/global-app-publishers-generating-first-million-usd/
Sensor Tower, Number of mobile app publishers worldwide generating their first net million in U.S. dollars or more in annual revenue from 2016 to 2021, by platform ÌÇÐÄÆƽâ°æ, /statistics/1282451/global-app-publishers-generating-first-million-usd/ (last visited July 24, 2026)
Number of mobile app publishers worldwide generating their first net million in U.S. dollars or more in annual revenue from 2016 to 2021, by platform [Graph], Sensor Tower, December 20, 2021. [Online]. Available: /statistics/1282451/global-app-publishers-generating-first-million-usd/
