In 2020, male customers accounted for only ** percent of the total pop-store customers in first-tier cities. While in the second and third-tier cities, the share of male customers was at about ** percent. The pop-up store industry in China has grown significantly in the last few years.
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199IT. (June 24, 2021). Share of pop-up store customers of different genders in China in 2019 and 2020, by city tier [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1247717/china-gender-and-city-tier-distribution-of-pop-up-store-customers/
199IT. "Share of pop-up store customers of different genders in China in 2019 and 2020, by city tier." Chart. June 24, 2021. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1247717/china-gender-and-city-tier-distribution-of-pop-up-store-customers/
199IT. (2021). Share of pop-up store customers of different genders in China in 2019 and 2020, by city tier. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1247717/china-gender-and-city-tier-distribution-of-pop-up-store-customers/
199IT. "Share of Pop-up Store Customers of Different Genders in China in 2019 and 2020, by City Tier." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Jun 2021, /statistics/1247717/china-gender-and-city-tier-distribution-of-pop-up-store-customers/
199IT, Share of pop-up store customers of different genders in China in 2019 and 2020, by city tier ÌÇÐÄÆÆ½â°æ, /statistics/1247717/china-gender-and-city-tier-distribution-of-pop-up-store-customers/ (last visited August 05, 2026)
Share of pop-up store customers of different genders in China in 2019 and 2020, by city tier [Graph], 199IT, June 24, 2021. [Online]. Available: /statistics/1247717/china-gender-and-city-tier-distribution-of-pop-up-store-customers/