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Cost per install (CPI) of casual gaming apps worldwide from April 2023 to April 2024, by genre (in U.S. dollars)

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Source

Release date

April 2024

Region

Worldwide

Survey time period

April 1, 2023 to April 1, 2024

Supplementary notes

Data is based on 355 billion impressions, 36 billion clicks, and 90 million installs.

Citation formats

Casual gaming app CPI worldwide 2023-2024, by genre

Published by ÌÇÐÄÆƽâ°æ Research Department, May 30, 2024

Between April 1, 2023, and April 1, 2024, the average cost per install of (CPI) of lifestyle gaming apps globally was **** U.S. dollars. In comparison, puzzle gaming apps had a CPI of **** U.S. dollars. The overage CPI for casual gaming apps increased compared to the previous measured period.

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Statistics on " Video gaming genres: casual gaming "

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Other statistics that may interest you Video gaming genres: casual gaming

Overview

8

Gaming behavior

8

App performance

7

Match games

5

Puzzle games

4

Leading companies

8

Further Content: You might find this interesting as well

Topics

Video gaming genres: casual gamingMobile gaming market in the United StatesMobile gaming market leadersMobile gaming habits in the United States
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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