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Year-on-year sales growth of online beauty sales in the United Kingdom (UK) in 2020, by promotional channel

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Source

Release date

November 2020

Region

United Kingdom

Survey time period

January to September 2020

Special properties

Awin UK network*

Supplementary notes

* Figures refer to data collected from the source's UK network of 480 beauty advertisers.

Citation formats

YoY growth of online beauty sales by promotion publishers in the United Kingdom 2020

Published by
Yihan Ma,
May 18, 2021
According to data from the United Kingdom (UK), promotional publishers drove a surge in sales growth in beauty sales during the pandemic year of 2020. E-mail sales had the highest growth at *** percent followed by SEM promotion sales at *** percent. Media brokers and comparison sites had similar growth at *** and 100 percent, respectively. Retargeting display publishing faced the lowest development by a minus * percent in.
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