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Preferred channels for researching and exploring new products and brands in Malaysia in 2021

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Source

In cooperation with
Release date

March 2021

Region

Malaysia

Survey time period

January 2021

Number of respondents

approx. 1,000

Special properties

among Malaysian smartphone users

Method of interview

Online survey

Supplementary notes

Ramadan starts on April 13 and ends on May 12 in 2021.

Citation formats

Preferred channels for researching new products and brands Malaysia 2021

Published by
F. Watty,
Apr 21, 2021
According to the results of a survey on consumer behavior in Malaysia in 2021, ** percent of respondents reported that their preferred way for discovering new products and brands was on mobile devices. Desktop computers represented the channel preferred by the fewest participants, with only ** percent reporting in favor.
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