In 2020, China was estimated to be the second-largest podcast ad market, with a total advertising revenue amounting to about *** million U.S. dollars. According to the forecast, China's podcast audience size would be over *** million, twice the userbase of the U.S. market.
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PwC. (October 22, 2020). Advertising revenue of podcast market in China in 2015 and 2019 with forecasts until 2024 (in million U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 02, 2026, from /statistics/1223791/china-advertising-revenue-on-podcast-market/
PwC. "Advertising revenue of podcast market in China in 2015 and 2019 with forecasts until 2024 (in million U.S. dollars)." Chart. October 22, 2020. ÌÇÐÄÆÆ½â°æ. Accessed August 02, 2026. /statistics/1223791/china-advertising-revenue-on-podcast-market/
PwC. (2020). Advertising revenue of podcast market in China in 2015 and 2019 with forecasts until 2024 (in million U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 02, 2026. /statistics/1223791/china-advertising-revenue-on-podcast-market/
PwC. "Advertising Revenue of Podcast Market in China in 2015 and 2019 with Forecasts until 2024 (in Million U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 22 Oct 2020, /statistics/1223791/china-advertising-revenue-on-podcast-market/
PwC, Advertising revenue of podcast market in China in 2015 and 2019 with forecasts until 2024 (in million U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/1223791/china-advertising-revenue-on-podcast-market/ (last visited August 02, 2026)
Advertising revenue of podcast market in China in 2015 and 2019 with forecasts until 2024 (in million U.S. dollars) [Graph], PwC, October 22, 2020. [Online]. Available: /statistics/1223791/china-advertising-revenue-on-podcast-market/