As of October 2020, around ** percent of Pop Mart's WeChat Mini Program users in China were 30 years old or younger. Pop Mart is a global leading pop toy manufacturer, which sells collectible figures. The pop toy industry in China was estimated to reach ** billion yuan in 2024.
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QuestMobile. (January 12, 2021). Distribution of Pop Mart's WeChat Mini Program users in China as of October 2020, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/1199395/china-age-breakdown-of-popmart-s-wechat-mini-program-users/
QuestMobile. "Distribution of Pop Mart's WeChat Mini Program users in China as of October 2020, by age group." Chart. January 12, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/1199395/china-age-breakdown-of-popmart-s-wechat-mini-program-users/
QuestMobile. (2021). Distribution of Pop Mart's WeChat Mini Program users in China as of October 2020, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/1199395/china-age-breakdown-of-popmart-s-wechat-mini-program-users/
QuestMobile. "Distribution of Pop Mart's Wechat Mini Program Users in China as of October 2020, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Jan 2021, /statistics/1199395/china-age-breakdown-of-popmart-s-wechat-mini-program-users/
QuestMobile, Distribution of Pop Mart's WeChat Mini Program users in China as of October 2020, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1199395/china-age-breakdown-of-popmart-s-wechat-mini-program-users/ (last visited July 22, 2026)
Distribution of Pop Mart's WeChat Mini Program users in China as of October 2020, by age group [Graph], QuestMobile, January 12, 2021. [Online]. Available: /statistics/1199395/china-age-breakdown-of-popmart-s-wechat-mini-program-users/