In 2020, a total of approximately seven percent of connected device owners in the United States stated they had made a purchase using a voice-activated device while shopping for either groceries or retail products. This equates to a total of over ** million U.S. consumers that bought items using such devices that year. Over the last two years, the number of U.S. consumers using this method nearly doubled.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
PYMNTS. (October 20, 2020). Share of consumers who made voice-enabled purchases while shopping for groceries or retail products in the United States from 2018 to 2020 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 02, 2026, from /statistics/1193362/share-of-us-consumers-who-use-voice-assistants-to-make-purchases/
PYMNTS. "Share of consumers who made voice-enabled purchases while shopping for groceries or retail products in the United States from 2018 to 2020." Chart. October 20, 2020. ÌÇÐÄÆÆ½â°æ. Accessed August 02, 2026. /statistics/1193362/share-of-us-consumers-who-use-voice-assistants-to-make-purchases/
PYMNTS. (2020). Share of consumers who made voice-enabled purchases while shopping for groceries or retail products in the United States from 2018 to 2020. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 02, 2026. /statistics/1193362/share-of-us-consumers-who-use-voice-assistants-to-make-purchases/
PYMNTS. "Share of Consumers Who Made Voice-enabled Purchases While Shopping for Groceries or Retail Products in The United States from 2018 to 2020." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 20 Oct 2020, /statistics/1193362/share-of-us-consumers-who-use-voice-assistants-to-make-purchases/
PYMNTS, Share of consumers who made voice-enabled purchases while shopping for groceries or retail products in the United States from 2018 to 2020 ÌÇÐÄÆÆ½â°æ, /statistics/1193362/share-of-us-consumers-who-use-voice-assistants-to-make-purchases/ (last visited August 02, 2026)
Share of consumers who made voice-enabled purchases while shopping for groceries or retail products in the United States from 2018 to 2020 [Graph], PYMNTS, October 20, 2020. [Online]. Available: /statistics/1193362/share-of-us-consumers-who-use-voice-assistants-to-make-purchases/