Leading short-term digital strategies from small and medium-sized enterprises (SMEs) to get through the COVID-19 crisis in Mexico in 2020, by type of company
Characteristic
SME selling online
SME not selling online
Strengthening internet sales
68%
-
Strengthening digital communication (social networks, search engines, advertisements on websites, etc.)
55%
35%
Digitalization of customer services
25%
16%
Implementation of programs for remote project management, videoconferencing
23%
13%
More internal communication/meetings via internet to streamline tasks
21%
18%
Digitalization of internal services
14%
13%
Start selling products on the Internet
-
52%
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According to a 2020 survey carried out among small and medium-sized enterprises in Mexico, the main priority for SMEs that had already incorporated online sales was to strengthen this channel. Meanwhile, 52 percent of businesses that still used traditional sales methods said that selling products online was part of their short-term strategy to overcome the COVID-19 crisis.
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Asociación Mexicana de Venta Online. (July 6, 2020). Leading short-term digital strategies from small and medium-sized enterprises (SMEs) to get through the COVID-19 crisis in Mexico in 2020, by type of company [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1176417/short-term-digital-strategies-small-medium-enterprises-coronavirus/
Asociación Mexicana de Venta Online. "Leading short-term digital strategies from small and medium-sized enterprises (SMEs) to get through the COVID-19 crisis in Mexico in 2020, by type of company." Chart. July 6, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1176417/short-term-digital-strategies-small-medium-enterprises-coronavirus/
Asociación Mexicana de Venta Online. (2020). Leading short-term digital strategies from small and medium-sized enterprises (SMEs) to get through the COVID-19 crisis in Mexico in 2020, by type of company. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1176417/short-term-digital-strategies-small-medium-enterprises-coronavirus/
Asociación Mexicana de Venta Online. "Leading Short-term Digital Strategies from Small and Medium-sized Enterprises (Smes) to Get through The Covid-19 Crisis in Mexico in 2020, by Type of Company." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Jul 2020, /statistics/1176417/short-term-digital-strategies-small-medium-enterprises-coronavirus/
Asociación Mexicana de Venta Online, Leading short-term digital strategies from small and medium-sized enterprises (SMEs) to get through the COVID-19 crisis in Mexico in 2020, by type of company ÌÇÐÄÆƽâ°æ, /statistics/1176417/short-term-digital-strategies-small-medium-enterprises-coronavirus/ (last visited July 26, 2026)
Leading short-term digital strategies from small and medium-sized enterprises (SMEs) to get through the COVID-19 crisis in Mexico in 2020, by type of company [Graph], Asociación Mexicana de Venta Online, July 6, 2020. [Online]. Available: /statistics/1176417/short-term-digital-strategies-small-medium-enterprises-coronavirus/
