As of ***, the most used general fashion application in South Korea was the app called Musinsa with around **** million active users. The second most popular fashion app with about **** million monthly active users was ABLY. While Musinsa focuses on both men and women as audience, ABLY specializes in women's fashion.Â
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
IGAWorks. (June 13, 2024). Leading fashion apps with the most monthly active users (MAU) in South Korea as of May 2024 (in million users) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1175840/south-korea-fashion-apps-with-the-most-mau/
IGAWorks. "Leading fashion apps with the most monthly active users (MAU) in South Korea as of May 2024 (in million users)." Chart. June 13, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1175840/south-korea-fashion-apps-with-the-most-mau/
IGAWorks. (2024). Leading fashion apps with the most monthly active users (MAU) in South Korea as of May 2024 (in million users). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1175840/south-korea-fashion-apps-with-the-most-mau/
IGAWorks. "Leading Fashion Apps with The Most Monthly Active Users (Mau) in South Korea as of May 2024 (in Million Users)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Jun 2024, /statistics/1175840/south-korea-fashion-apps-with-the-most-mau/
IGAWorks, Leading fashion apps with the most monthly active users (MAU) in South Korea as of May 2024 (in million users) ÌÇÐÄÆƽâ°æ, /statistics/1175840/south-korea-fashion-apps-with-the-most-mau/ (last visited August 01, 2026)
Leading fashion apps with the most monthly active users (MAU) in South Korea as of May 2024 (in million users) [Graph], IGAWorks, June 13, 2024. [Online]. Available: /statistics/1175840/south-korea-fashion-apps-with-the-most-mau/
