Samsung has led the tablet market in Europe, the Middle East and Africa since the fourth quarter of 2019. As of the second quarter of 2021, Samsung accounted for over ** percent of the total shipments in the region, whereas the previous leader Apple held a share of **** percent of all tablet shipments.
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IDC. (August 26, 2021). Tablet shipments market share by vendor in Europe, Middle East and Africa from 2nd quarter 2018 to 2nd quarter 2021 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1174060/market-share-held-by-tablet-vendors-emea/
IDC. "Tablet shipments market share by vendor in Europe, Middle East and Africa from 2nd quarter 2018 to 2nd quarter 2021." Chart. August 26, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1174060/market-share-held-by-tablet-vendors-emea/
IDC. (2021). Tablet shipments market share by vendor in Europe, Middle East and Africa from 2nd quarter 2018 to 2nd quarter 2021. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1174060/market-share-held-by-tablet-vendors-emea/
IDC. "Tablet Shipments Market Share by Vendor in Europe, Middle East and Africa from 2nd Quarter 2018 to 2nd Quarter 2021." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 26 Aug 2021, /statistics/1174060/market-share-held-by-tablet-vendors-emea/
IDC, Tablet shipments market share by vendor in Europe, Middle East and Africa from 2nd quarter 2018 to 2nd quarter 2021 ÌÇÐÄÆÆ½â°æ, /statistics/1174060/market-share-held-by-tablet-vendors-emea/ (last visited July 23, 2026)
Tablet shipments market share by vendor in Europe, Middle East and Africa from 2nd quarter 2018 to 2nd quarter 2021 [Graph], IDC, August 26, 2021. [Online]. Available: /statistics/1174060/market-share-held-by-tablet-vendors-emea/