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Tablet vendors' quarterly market share in Spain from 1st quarter 2013 to 3rd quarter 2025

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Source

Release date

November 2025

Region

Spain

Survey time period

Q1 2013 to Q3 2025

Supplementary notes

*As of November 13, 2025. The date of release is the date of access.

Citation formats

Tablet vendors' market share in Spain 2013-2025

Published by
Petroc Taylor,
Nov 13, 2025

In 2025, Samsung and Apple dominated the tablet vendor market in Spain, with Samsung growing its market share steadily since 2013, reaching the leading position in the second quarter of 2021. At a faster pace, Apple has significantly and continuously fallen in dominance of the market since 2013, dropping from nearly ** percent to approximately **** percent by 2025. Google, formerly in the top three, has decreased to nearly zero percent, while Xiaomi and bq appeared and grew steadily into the current top five. Huawei is the newest vendor in market to find its way into the leading positions, growing from zero to around *** percent of the country's market share within the last four years.

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