Estimated direct South Korean economic effect created by the placement of 'Dynamite' by BTS (Bangtan Boys) on the first place of Billboard charts in 2020
(in billion South Korean won)
Characteristic
Economic effect in billion South Korean won
'Dynamite' global sales
245.7
Cosmetic export increase
276.3
Food export increase
74.1
Fashion export increase
21.3
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According to industry reports, the direct economic effect of the placement of Dynamite by BTS on the first place of the Billboard charts in 2020 is estimated to amount to around 617.4 billion South Korean won. While the sales of Dynamite are estimated to reach around 245.7 billion won, exports of related goods are expected to reach around 371.7 billion won. The music video for this song broke the record as the music video with the most YouTube views within the first 24 hours after release. The total economic effect of the placement of Dynamite on the first place of the Billboard charts is estimated to reach around 1.71 trillion South Korean won.
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Yonhap. (September 7, 2020). Estimated direct South Korean economic effect created by the placement of 'Dynamite' by BTS (Bangtan Boys) on the first place of Billboard charts in 2020 (in billion South Korean won) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1170522/south-korea-bts-dynamite-billboard-direct-economic-effect/
Yonhap. "Estimated direct South Korean economic effect created by the placement of 'Dynamite' by BTS (Bangtan Boys) on the first place of Billboard charts in 2020 (in billion South Korean won)." Chart. September 7, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1170522/south-korea-bts-dynamite-billboard-direct-economic-effect/
Yonhap. (2020). Estimated direct South Korean economic effect created by the placement of 'Dynamite' by BTS (Bangtan Boys) on the first place of Billboard charts in 2020 (in billion South Korean won). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1170522/south-korea-bts-dynamite-billboard-direct-economic-effect/
Yonhap. "Estimated Direct South Korean Economic Effect Created by The Placement of 'dynamite' by Bts (Bangtan Boys) on The First Place of Billboard Charts in 2020 (in Billion South Korean Won)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Sep 2020, /statistics/1170522/south-korea-bts-dynamite-billboard-direct-economic-effect/
Yonhap, Estimated direct South Korean economic effect created by the placement of 'Dynamite' by BTS (Bangtan Boys) on the first place of Billboard charts in 2020 (in billion South Korean won) ÌÇÐÄÆƽâ°æ, /statistics/1170522/south-korea-bts-dynamite-billboard-direct-economic-effect/ (last visited July 24, 2026)
Estimated direct South Korean economic effect created by the placement of 'Dynamite' by BTS (Bangtan Boys) on the first place of Billboard charts in 2020 (in billion South Korean won) [Graph], Yonhap, September 7, 2020. [Online]. Available: /statistics/1170522/south-korea-bts-dynamite-billboard-direct-economic-effect/
