| Characteristic | I purchased more online | No impact | I purchased less online | I do not make online purchases |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
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Source
Source
In cooperation with
Rakuten Insight
Release date
June 2020
More information
Region
India
Survey time period
May 7 to 30, 2020
Number of respondents
23,651 respondents
Age group
16 years and older
Special properties
among 6,253 female and 17,398 male respondents
Method of interview
Online survey
Supplementary notes
Original survey question:
How did your online purchase behavior change during the COVID-19 pandemic?
The survey was conducted among
8,884 respondents aged 16 to 24 years,
9,516 respondents aged 25 to 34 years,
3,422 respondents aged 35 to 44 years,
1,202 respondents aged 45 to 54 years and
627 respondents aged 55 years and older.
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