In a 2019 report in the UK, Germany, Italy, Spain, and France, it was revealed that the number of respondents that streamed sports but never watched TV was noticeably higher among Generation Z than among those aged 25 and over.
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Nielsen. (December 3, 2019). Gen Z: Streaming sports among non TV-watchers in France, Spain, Italy, Germany and the UK in 2019 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1110464/gen-z-sports-streaming-in-europe/
Nielsen. "Gen Z: Streaming sports among non TV-watchers in France, Spain, Italy, Germany and the UK in 2019." Chart. December 3, 2019. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1110464/gen-z-sports-streaming-in-europe/
Nielsen. (2019). Gen Z: Streaming sports among non TV-watchers in France, Spain, Italy, Germany and the UK in 2019. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1110464/gen-z-sports-streaming-in-europe/
Nielsen. "Gen Z: Streaming Sports among Non Tv-watchers in France, Spain, Italy, Germany and The Uk in 2019." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 3 Dec 2019, /statistics/1110464/gen-z-sports-streaming-in-europe/
Nielsen, Gen Z: Streaming sports among non TV-watchers in France, Spain, Italy, Germany and the UK in 2019 ÌÇÐÄÆÆ½â°æ, /statistics/1110464/gen-z-sports-streaming-in-europe/ (last visited August 01, 2026)
Gen Z: Streaming sports among non TV-watchers in France, Spain, Italy, Germany and the UK in 2019 [Graph], Nielsen, December 3, 2019. [Online]. Available: /statistics/1110464/gen-z-sports-streaming-in-europe/