The survey examines how important sustainability issues are to organic store customers compared to the general population in Germany in 2025. For almost **** percent of respondents among buyers of organic products, sustainability issues played a big role in their lives. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
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IfD Allensbach. (June 18, 2025). Organic store customers on sustainability issues compared to the general population in Germany in 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1070294/organic-store-customers-on-sustainability-issues-germany/
IfD Allensbach. "Organic store customers on sustainability issues compared to the general population in Germany in 2025." Chart. June 18, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1070294/organic-store-customers-on-sustainability-issues-germany/
IfD Allensbach. (2025). Organic store customers on sustainability issues compared to the general population in Germany in 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1070294/organic-store-customers-on-sustainability-issues-germany/
IfD Allensbach. "Organic Store Customers on Sustainability Issues Compared to The General Population in Germany in 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Jun 2025, /statistics/1070294/organic-store-customers-on-sustainability-issues-germany/
IfD Allensbach, Organic store customers on sustainability issues compared to the general population in Germany in 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1070294/organic-store-customers-on-sustainability-issues-germany/ (last visited July 23, 2026)
Organic store customers on sustainability issues compared to the general population in Germany in 2025 [Graph], IfD Allensbach, June 18, 2025. [Online]. Available: /statistics/1070294/organic-store-customers-on-sustainability-issues-germany/