Around **** percent of male readers of digital comics in South Korea stated that they purchased merchandise related to a character that had appeared in a digital comic according to a survey conducted in 2021. An additional **** percent of female readers did the same. Comics, or manhwa, are popular in South Korea. The majority of South Korean readers consumed comics in a digital format in 2021.
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Korea Creative Content Agency. (December 24, 2021). Share of digital comic readers that purchased merchandise of a character that appeared in a digital comic in South Korea as of August 2021, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1046417/south-korea-purchasing-merchandise-of-digital-comics-by-gender/
Korea Creative Content Agency. "Share of digital comic readers that purchased merchandise of a character that appeared in a digital comic in South Korea as of August 2021, by gender." Chart. December 24, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1046417/south-korea-purchasing-merchandise-of-digital-comics-by-gender/
Korea Creative Content Agency. (2021). Share of digital comic readers that purchased merchandise of a character that appeared in a digital comic in South Korea as of August 2021, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1046417/south-korea-purchasing-merchandise-of-digital-comics-by-gender/
Korea Creative Content Agency. "Share of Digital Comic Readers That Purchased Merchandise of a Character That Appeared in a Digital Comic in South Korea as of August 2021, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Dec 2021, /statistics/1046417/south-korea-purchasing-merchandise-of-digital-comics-by-gender/
Korea Creative Content Agency, Share of digital comic readers that purchased merchandise of a character that appeared in a digital comic in South Korea as of August 2021, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1046417/south-korea-purchasing-merchandise-of-digital-comics-by-gender/ (last visited July 31, 2026)
Share of digital comic readers that purchased merchandise of a character that appeared in a digital comic in South Korea as of August 2021, by gender [Graph], Korea Creative Content Agency, December 24, 2021. [Online]. Available: /statistics/1046417/south-korea-purchasing-merchandise-of-digital-comics-by-gender/