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Consumer opinion of cold brew coffee in the United States in 2020, by age

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Source

Release date

2020

Region

United States

Survey time period

2020

Number of respondents

2,229 respondents

Age group

18 years and older

Special properties

respondents who are aware of cold brew coffee

Method of interview

Online survey

Supplementary notes

Original survey question: "What is your overall opinion of cold brew coffee? Do you think it is..."

Citation formats

Consumer perception of cold brew coffee U.S. 2020, by age

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 14, 2020

Cold brew coffee holds greater appeal with younger consumers in the United States. In 2020, almost **** of respondents aged 25 to 39 rated the beverage as either excellent or very good, compared to just ** percent of those aged 60 and over.

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