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Radio advertising efficiency among children in Peru in 2018

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Sources

Release date

December 2018

Region

Peru

Survey time period

August to October 2018

Number of respondents

9,500 respondents

Age group

7-16 years

Method of interview

Questionnaire

Supplementary notes

The survey question: "Have you ever bought or wanted to buy anything you have heard about from radio commercials?"

Citation formats

Peru: radio advertising efficiency among children 2018

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 19, 2019
The statistic presents the radio advertising efficiency among children in Peru in 2018. That year, ** percent of the children answering the survey stated that they were not interested in buying the advertised product, while ** percent of the respondents said to want to buy the product advertised in the radio.
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Topics

Radio industry in EuropeRadio Industry in the U.S.Online radio in the United StatesMedia usage in the United StatesRai (Radiotelevisione Italiana)
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