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Most popular online shops in South Africa in 2025

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Source

Number of respondents

2,014 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these online stores have you bought something from in the past 12 months?"

If you need more information, you can have a look at the Consumer ÌÇÐÄÆƽâ°æ Methodology.

Citation formats

Most popular online shops in South Africa 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 20, 2025
We asked South African consumers about "Most popular online shops" and found that **** takes the top spot, while is at the other end of the ranking.
These results are based on a representative online survey conducted in 2025 among 2,014 consumers in South Africa. Looking to gain valuable insights about customers of online shops across the globe? Check out our reports about consumers of online shops worldwide. These reports offer the readers a comprehensive overview of customers of eCommerce brands: who they are; what they like; what they think; and how to reach them.
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Statistics on " E-commerce in South Africa "

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Other statistics that may interest you E-commerce in South Africa

Overview

5

Digital users

5

Major players

4

Online payments

5

Consumer behaviour

5

Online marketplaces

4

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Topics

E-commerce in South AfricaE-commerce in NigeriaE-commerce in AfricaE-commerce in MoroccoE-commerce in Ghana
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