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Leading products preferred by senior shoppers in China as of December 2022, by category

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Source

Number of respondents

5,325 respondents

Age group

50-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these products and services are you interested in?"

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Most popular products among elderly in China 2022, by category

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Demographical background

4

Financial status

4

Senior online shoppers

6

Preferences and behaviors

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