Vietnam: e-commerce revenue 2017-2025| ��ƽ��

Breakdown of e-commerce revenue in Vietnam from 2017 to 2025, by payment method

Characteristic	Bank transfer	Cash on delivery	Cards	E-wallet	Other	Direct debits
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Supplementary notes

*Forecast.

Data provided by ��ƽ�� Market Outlook are estimates
The eCommerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets nor digital purchase or resale of used, defective or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

All figures are estimate. A detailed methodology can be found in the ��ƽ�� Market Outlook.

Citation formats

In the time period of 2017 to 2025, bank transfer was the most popular payment method for e-commerce purchases in Vietnam with a revenue share of approximately ** percent in 2021. Ranked second and third were cash on delivery and card payments which had a revenue share of ** and ** percent respectively in 2021. According to estimates of the ��ƽ�� Digital Market Outlook, these shares are expected to continue increasing in the coming years.