Key insights
- BNPL adoption in Australia
- %

Detailed statistics
Share of adults having used BNPL services Australia 2020-2024
- Generation with highest BNPL adoption rate in Australia
- Gen Z

Detailed statistics
Usage of BNPL services Australia 2020-2024, by generation
- Largest BNPL company in Australia
- Block Inc. (Afterpay)

Detailed statistics
Market capitalization of BNPL companies listed on the ASX in Australia Sep 2023
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Current statistics on this topic
Recommended statistics
Overview
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Buy now, pay later (BNPL) share in e-commerce in 43 countries worldwide 2016-2025

Buy now, pay later (BNPL) share in e-commerce in 43 countries worldwide 2016-2025
Market share of buy now, pay later (BNPL) in domestic e-commerce payments in 43 countries and territories worldwide from 2016 to 2024
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Most used in-store (POS) payment methods in Australia 2017-2025, with 2030 forecast

Most used in-store (POS) payment methods in Australia 2017-2025, with 2030 forecast
Market share of cash, credit cards, and other payment methods at point of sale (POS) in Australia from 2017 to 2025, with a forecast for 2030
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Most offered digital payment methods among businesses Australia 2023

Most offered digital payment methods among businesses Australia 2023
Leading digital payment methods offered by businesses in Australia in 2023
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Most used online payment options Australia 2024

Most used online payment options Australia 2024
Most used online payment options in Australia as of September 2024
BNPL usage
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Share of adults having used BNPL services Australia 2020-2024

Share of adults having used BNPL services Australia 2020-2024
Share of adults who have used buy now pay later (BNPL) services in the last 6 months in Australia from January 2020 to September 2024
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Usage of BNPL services Australia 2020-2024, by generation

Usage of BNPL services Australia 2020-2024, by generation
Usage of buy now pay later (BNPL) services in the last 6 months in Australia from January 2020 to September 2024, by generation
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Share of adults who paid a BNPL late fee Australia 2020-2023

Share of adults who paid a BNPL late fee Australia 2020-2023
Share of adults who paid a buy now pay later (BNPL) late fee in the last 12 months in Australia from January 2020 to July 2023
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Usage of BNPL for essential expenses in Australia 2023, by item

Usage of BNPL for essential expenses in Australia 2023, by item
Usage of buy now, pay later (BNPL) to pay for essential items according to financial advisors in Australia as of May 2023
BNPL providers
5
- Market capitalization of BNPL companies listed on the ASX in Australia Sep 2023
- Usage of buy now pay later services in Australia 2022, by company
- Quarterly Afterpay penetration, online or offline, in Australia 2020-2026
- Quarterly Klarna penetration, online or offline, in Australia 2022-2026
- Merchants who use Zip for buy now, pay later in 18 countries worldwide 2025
BNPL providers
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Market capitalization of BNPL companies listed on the ASX in Australia Sep 2023

Market capitalization of BNPL companies listed on the ASX in Australia Sep 2023
Market capitalization of Buy Now, Pay Later companies listed on the ASX in Australia as of September 2023 (in million Australian dollars)
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Usage of buy now pay later services in Australia 2022, by company

Usage of buy now pay later services in Australia 2022, by company
Buy now pay later payment service usage in Australia in 2022, by company
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Quarterly Afterpay penetration, online or offline, in Australia 2020-2026

Quarterly Afterpay penetration, online or offline, in Australia 2020-2026
Afterpay usage either for online payments or at POS in Australia from 1st half 2020 to 1st quarter 2026
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Quarterly Klarna penetration, online or offline, in Australia 2022-2026

Quarterly Klarna penetration, online or offline, in Australia 2022-2026
Klarna usage either for online payments or at POS in Australia from 1st quarter 2022 to 1st quarter 2026
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Merchants who use Zip for buy now, pay later in 18 countries worldwide 2025

Merchants who use Zip for buy now, pay later in 18 countries worldwide 2025
Number and share of merchants who use Zip as a buy now, pay later (BNPL) solution on their website across various countries and territories in the world in the world as of January 10, 2025
Consumer habits
6
- Awareness of buy now pay later services in Australia 2022, by company
- Share of personal debt in Australia November 2019-2023, by type
- Average BNPL debt Australia 2021-2024
- Average value of late fees paid by BNPL users Australia 2020-2024
- Opinion on cost of living leading to more BNPL usage for essentials in Australia 2023
- Opinion on regulation of BNPL in Australia 2023
Consumer habits
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Awareness of buy now pay later services in Australia 2022, by company

Awareness of buy now pay later services in Australia 2022, by company
Buy now pay later payment service awareness in Australia in 2022, by company
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Share of personal debt in Australia November 2019-2023, by type

Share of personal debt in Australia November 2019-2023, by type
Share of personal debt in Australia from November 2019 to 2023, by type
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Average BNPL debt Australia 2021-2024

Average BNPL debt Australia 2021-2024
Average buy now pay later (BNPL) debt in Australia from July 2021 to September 2024 (in Australian dollars)
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Average value of late fees paid by BNPL users Australia 2020-2024

Average value of late fees paid by BNPL users Australia 2020-2024
Average value of late fees paid by buy now pay later (BNPL) users in the last 12 months in Australia from April 2020 to January 2024 (in Australian dollars)
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Opinion on cost of living leading to more BNPL usage for essentials in Australia 2023

Opinion on cost of living leading to more BNPL usage for essentials in Australia 2023
Opinion on cost of living pressures leading to increase in buy now, pay later (BNPL) usage for essential expenses in Australia as of May 2023
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Opinion on regulation of BNPL in Australia 2023

Opinion on regulation of BNPL in Australia 2023
Opinion on if buy now, pay later (BNPL) should be regulated in Australia as of May 2023
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