Julia Stoll
Research expert covering TV and video media
Newspapers in Denmark - statistics & facts
Reading newspapers in Denmark has been declining for several years. In 2018, the daily newspaper coverage among Danes aged 12 years and older amounted to 33 percent. By contrast, over half of the population in the Scandinavian country used this medium on a daily basis in 2010. Thus, national newspapers recorded about one million readers on weekdays and Sundays in 2018, compared to roughly two million users in 2010. Similarly, the average household spending on newspapers decreased from more than a thousand Danish kroner in 2016 to 940 kroner as of 2017.
