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Netflix in the Netherlands

Statistics report on Netflix use and reach in the Netherlands

Netflix is arguably the Netherlands' most popular video on demand service, with a use that is significantly higher than many other services available in the country. This report solely looks at the U.S. streaming giant and its influence in the Netherlands. How does Netflix in the Netherlands compare against other countries in Europe? Are people using the Netflix smartphone app? And how does Netflix compare against other online brands found in the Netherlands?

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Table of contents

Europe comparison

3
  • Premium Statistic Number of Netflix subscribers in Europe 2024, by country
  • Premium Statistic Number of TV series in Netflix libraries in Europe 2019, by country
  • Premium Statistic Number of movies in Netflix libraries in Europe 2019, by country

Market position

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  • Premium Statistic Biggest media companies based on net revenue in the Netherlands 2017-2019
  • Premium Statistic Leading online video apps in the Netherlands 2020, based on DAU
  • Premium Statistic Most popular video-on-demand services in the Netherlands 2020-2025, by user share
  • Basic Statistic Quarterly number of Netflix subscribers in the Netherlands 2014-2019

Mobile use

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  • Premium Statistic Devices used for Netflix streaming in the Netherlands 2015-2017
  • Basic Statistic Devices used to watch Netflix in the Netherlands 2017-2019
  • Premium Statistic Mobile video usage among Gen Z in the Netherlands 2015-2022
  • Premium Statistic Mobile video usage among millennials in the Netherlands 2015-2022
  • Premium Statistic Online video smartphone penetration amongst 38-57 year olds in Netherlands 2015-2021
  • Premium Statistic Online video smartphone penetration amongst 58-73 year olds in Netherlands 2015-2021

App figures

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  • Premium Statistic Most popular media apps on smartphones in the Netherlands 2017-2018
  • Premium Statistic Leading iPhone entertainment apps in the Netherlands 2022, by downloads
  • Premium Statistic Annual Netflix app downloads in the Netherlands 2015-2019
  • Premium Statistic Monthly Netflix app downloads in the Netherlands 2017-2021

Reach

4
  • Premium Statistic Leading online brands based on reach in the Netherlands 2019
  • Premium Statistic Reach of streaming services in the Netherlands 2020
  • Premium Statistic Monthly reach of Netflix in the Netherlands 2017-2022, by device
  • Premium Statistic Absolute monthly reach of Netflix in the Netherlands 2017-2021, by device
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