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Personalized media content algorithms in the United States

Statistics report on personalized media content algorithms in the U.S.

This report has been compiled to provide statistical information about the personalized content and algorithms in the media and entertainment sector in the United States from the perspective of consumers and industry professionals.

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Table of contents

Overview

6
  • Premium Statistic Most subscribed to media and tech services in the U.S. 2022-2026
  • Premium Forecast Number of SVOD users in the United States 2017-2029
  • Premium Forecast Digital Market Outlook: users of digital music in the U.S. 2017-2027, by format
  • Premium Statistic Podcast consumers in the U.S. 2024-2026
  • Premium Forecast Number of mobile game users in the United States 2017-2030
  • Premium Forecast Attitudes towards digital media in the U.S. 2025

Content discovery

7
  • Premium Statistic Most common starting points for TV and streaming viewers in the U.S. 2025
  • Premium Statistic Ways of finding new TV shows and movies in the U.S. and Canada Q2 2021-Q2 2025
  • Premium Statistic Major sources for CTV users to find new content to watch in the U.S. 2025
  • Premium Statistic Hours spent scrolling streaming platforms for content in U.S, UK & Australia 2024
  • Basic Statistic Main content discovery challenges for CTV users in the U.S. 2024
  • Premium Statistic Popular podcast discovery sources in the U.S. 2023-2024
  • Premium Statistic Ways to discover new music in the U.S. 2023, by generation

AI, personalization, and algorithms

7
  • Basic Statistic Interest in AI features for TV and movie viewing in the U.S. 2024
  • Premium Statistic Consumer acceptance of AI-personalized media recommendations in the U.S. 2025
  • Premium Statistic Consumer views on AI-personalized streaming content recommendations in the U.S. 2025
  • Premium Statistic Attitudes to recommendations on CTVs in the U.S. 2023
  • Premium Statistic Viewers choosing algorithm-recommended streaming content worldwide 2024, by country
  • Premium Statistic Types of personalization U.S. players want in their mobile games 2025
  • Premium Statistic Consumer opinion on human vs. AI superiority in entertainment task creation 2024

Personal data sharing

6
  • Basic Statistic U.S. adults on misuse of their personal data 2024, by party
  • Premium Statistic U.S. consumers attitudes on online privacy 2024
  • Premium Statistic U.S. adults on companies' constantly tracking and collecting their personal data 2024
  • Premium Statistic U.S. consumers on having control over how companies use their personal data 2024
  • Premium Statistic Personalized perks for which consumers would share their data in the U.S. 2023
  • Basic Statistic Generative AI concerns among U.S. users and non-users 2024

Industry perspective

6
  • Premium Statistic Level of personalization in digital experiences in Europe & the U.S. 2024
  • Premium Statistic Main challenges senior marketers faced when personalizing in Europe & the U.S. 2025
  • Basic Statistic Popular drivers for GenAI adoption in media & entertainment businesses worldwide 2024
  • Basic Statistic Expected impact of GenAI on media & entertainment businesses processes worldwide 2024
  • Premium Statistic Views on AI's influence on media, tech, and telco revenues U.S. & Europe 2024
  • Premium Statistic SVOD services expansion areas worldwide 2025
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