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Media usage in Turkey

Statistics report on media usage in Turkey

This report presents a range of selected statistics and data about the media usage in Turkey with particular emphasis placed on reach, time spent, and usage behavior. In addition to general data on media consumption, it contains relevant statistics on traditional media such as television, radio, music, print media, books, and news. Additionally, the study includes data on digital media including streaming, podcasts, social media, as well as gaming.

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Table of contents

Overview

7
  • Premium Forecast Revenue of the media market in Turkey 2019-2030, by segment
  • Premium Forecast Number of users in the media market in Turkey 2017-2030, by segment
  • Premium Forecast Most used media services in Turkey 2024
  • Premium Statistic Media consumption in Turkey Q2 2025, by media type
  • Premium Statistic Average daily media use in Turkey Q2 2025, by activity
  • Premium Statistic Daily usage of selected media in Turkey Q1 2023-Q4 2023
  • Premium Statistic Device ownership among internet users in Turkey Q2 2025

TV and streaming

10
  • Premium Statistic Number of cable TV subscribers in Turkey Q1 2020-Q2 2024
  • Premium Statistic Frequency of watching television in Turkey 2023
  • Premium Forecast Weekly TV usage duration in Turkey 2023
  • Premium Statistic Preferred platforms for watching series and movies in Turkey 2022
  • Premium Statistic Share of internet users watching online video content in Turkey Q3 2024, by type
  • Premium Statistic Most streamed TV shows on Netflix in Turkey 2025
  • Premium Statistic Most streamed movies on Netflix in Turkey 2025
  • Premium Statistic Most streamed TV shows on Amazon Prime in Turkey 2024
  • Premium Statistic Most streamed movies on Amazon Prime in Turkey 2024
  • Premium Statistic Most streamed TV shows on Disney+ in Turkey 2024

Radio, music, and podcast

11
  • Premium Forecast Music and radio users in Turkey 2021-2030
  • Premium Statistic Share of internet users consuming online audio each week in Turkey Q3 2024, by type
  • Premium Forecast Number of radio listeners in Turkey 2017-2030
  • Premium Statistic Radio ownership at home or the workplace in Turkey 2023, by age group
  • Premium Statistic Most popular radio channels in Turkey 2024, by average reach
  • Premium Statistic Frequency of listening to radio or digital music in Turkey 2023
  • Premium Statistic Share of weekly radio or digital music listeners in Turkey 2023, by age group
  • Premium Forecast Weekly music consumption duration in Turkey 2023, by format
  • Premium Statistic Distribution of podcast listeners in Turkey 2022, by age group
  • Premium Forecast Weekly podcast consumption duration in Turkey 2023
  • Premium Statistic Frequency of listening to podcasts in Turkey 2023

Print media & books, and news

10
  • Premium Forecast Number of users in the Newspapers & Magazines market Turkey 2020-2030
  • Premium Forecast Number of book readers in Turkey 2018-2029, by format
  • Premium Statistic Household expenditure on newspapers in Turkey 2002-2023
  • Premium Forecast Most used publishing media services in Turkey 2025
  • Premium Forecast Print media usage in Turkey 2024
  • Premium Statistic Share of population reading books in Turkey 2022, by age group
  • Premium Statistic E-book reader ownership in Turkey 2023, by age group
  • Premium Statistic Number of periodicals in Turkey 2023, by type of content
  • Premium Statistic Leading social media and messaging platforms for news in Turkey 2025
  • Premium Statistic Brand trust score of news media among users in Turkey 2024

Social media

7
  • Premium Statistic Number of social network users in Turkey 2020-2029
  • Premium Statistic Penetration of leading social networks in Turkey Q2 2025
  • Premium Statistic Share of people using social media apps in Turkey 2023, by gender
  • Premium Statistic Main reasons for using social networks in Turkey Q2 2025
  • Premium Statistic Favorite social media platforms of internet users in Turkey Q2 2025
  • Premium Statistic Monthly time spent on selected social media apps in Turkey 2024
  • Premium Statistic Social media use for brand research in Turkey Q2 2025, by channel

Gaming

8
  • Premium Forecast Number of games market users in Turkey 2017-2030, by segment
  • Premium Forecast Games market penetration in Turkey 2017-2030, by segment
  • Premium Forecast ARPU in the video games segment of the media market in Turkey 2017-2031
  • Premium Statistic Video gaming penetration in Turkey Q3 2024, by device
  • Premium Statistic Weekly time spent playing mobile games in Turkey Q3 2022
  • Premium Statistic Game console ownership in Turkey 2023, by age group
  • Basic Statistic Leading mobile game genres in Turkey 2023, by number of downloads
  • Premium Statistic Leading mobile game genres in Turkey 2023, by consumer spending
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